e2B Consulting Programme

 

 
Apply Now

PROGRAMME DESCRIPTION

There will be three (3) workshops, one (1) workshop conducted per month. These workshops will be an interesting mix of 40% theory, 40% case studies and exercises, plus 20% experiential sharing with successful entrepreneurs from the industry and relevant peer groups.

The three (3) workshops mentioned above include the following:

      • Management, Team Building & Project Management (4 days )
      •  Content Development & Budgeting Management (4 days )
      • Marketing & IP monetising (3 days )



    • After each workshop, all participating companies will work with their in-house teams to devise a strategy and implementation plan based on the topics covered during the workshop. This strategy and implementation plan will form the input to the individualised  one-on-one coaching/mentoring.
    • Monitoring will be based on the agreed implementation plan developed during the  one-on-one session which will take up at least 1.5 hours per company.
    • Each company will be allocated two (2) coaches to work with them during the  one-on-one coaching session to refine and tighten the plan into implementation action items.
    • At the same time each company will also be designated with one (1) coach that will be assigned to them for the entire duration of the CGP



Management, Team Building and Project Management

    • Develop proper management skills
    • Able to harness team synergy
    • Manage project team
    • Acquire Project management skills

Content Development and Budgeting Management

    • Understand production cycle and its impact to overall project
    • Quality control in content development
    • Develop production budget
    • Project costing
    • Budget management

Marketing and Content Monetization

    • Develop Marketing Plan
    • Build a brand
    • Know market demand
    • Understand the value of IP
    • Develop strategy on how to monetize IP

WHO SHOULD APPLY

Specific for Creative content companies (Animation, Games Development and Multimedia (including eLearning):  

    • Micro to small
      • Incorporated under ROC or ROB with Paid Up capital that is less than RM100,000
      • Company not more than three (3) years old in Creative Content
      • Have minimum of two (2) entrepreneurs on board the company.
    • No IP or working on first IP
      • Early stage of product development or pre-commercialisation stage
      • New IP or non-published IP
    • Sales below 250K annually



SELECTION CRITERIA

Selection Criteria
SSM Registration: Company or Business
Industry Sector: Animation, Games Development and Multimedia (including eLearning)
Paid Up Capital: Less than RM100,000
Product or Solution Commercialisation: In early stage of product development, pre-commercialisation. New IP or Non-Published IP.
Relation to NKEA: Direct Involvement or As Provider
Company Experience: Not Dormant. Company must be less than 3 years in the Creative Content industry

THE COACHES

RITAKAMAL SADIMAN has a career history spanning 30 years beginning in 1977 as a Teaching Assistant. He is currently a Principal Consultant of e2B Consulting Sdn Bhd and holds Directorships  for a number of Technology based companies.  Ritakamal has also spent the last 20 years in Senior Management positions in various companies and has been exposed to various Industries, such as E-Commerce, Information Technology, Engineering, Shipping, Telecommunications, Manufacturing, Consulting and Animation.

DR NIK MARZUKI manages an animation company, VisualXtreme Sdn Bhd. He has been a facilitator and speaker in many MDeC and entrepreneurship programmes related to Creative Content. He has also been part of various Panels, such as UTM-MARA Technopreneur Development Programme, UTM City Campus (2009) , Industry Advisory Panel for Multimedia, Universiti Malaysia Sabah (2007-2009), Advisory Panel for Institut Kemahiran Tinggi Belia Negara (2004-current), FINAS Animation Evaluation Panel for 3D Animation Film, Hang Tuah (2007) Industry (Multimedia)  Advisory Panel for Kolej Universiti Islam Antarabangsa, Selangor (2005 – current), National Advisory Panel for National Conference On Computer Graphics & Multimedia (CoGRAMM 2004) and UKM Academic (Multimedia) Advisory Panel for Universiti Kebangsaan Malaysia (2007).

AZLAN PA’WAN brings 16-years of broad professional expertise in the areas of strategic communication, crisis and issues management/business continuity management, consumer marketing and corporate reputation positioning. A Mass Communication (with Public Relations major) graduate from the MARA University of Technology, he served Malaysia’s largest English newspaper as a writer and photographer for five years. He then embarked on a public relations career with Ogilvy PR before joining New York-based international consultancy Hill & Knowlton where he was responsible for strategising client positioning, creative product marketing, conduct media relations and manage crisis and issues.

DR AHMAD RAFI MOHAMED ESHAQ is currently the Deputy Rector of Academic Affairs, National Academy of Arts, Culture & Heritage (ASWARA), Ministry of Information, Communication & Culture, Malaysia.  He is a well-known Consultant and Academician and has been involved in various aspects of the Creative Content Industry. His writings and researches have been presented internationally and his experiences add depth to the coaching and mentoring team.


ABOUT e2B CONSULTING

e2B Consulting Sdn Bhd (e2B) was establish in the year 2000 led by Ritakamal Sadiman (an entrepreneur with more than 20 years of experience) providing ICT consultation and project management services.   e2B was then registered with the Ministry of Finance as an ICT and Technology Consultant company.  However, 2008 saw a new and exciting dawn for e2B, increasing its portfolio of services, e2B now offers Training services in addition to its core competencies.

Today, e2B is more  recognised as a training company, having trained and assisted hundreds of entrepreneurs in programmes with MDeC, MEDC, MITI and MOHE.  One of the key industries that we focus on is the Creative Content Industry, which we believe will catapult Malaysia into the global arena. The CGP is another opportunity for us to work and assist Contentpreneurs move forward to the next stage of their development.

Typical of our training programmes, our Facilitators are seasoned entrepreneurs and our Mentors and Coaches are dynamic veterans from the Creative Content Industry.  The Programmes that we have developed specifically for the CGP will be a healthy mix of lectures, workshops and case studies marinated to perfection with one-to-one mentoring and coaching.

For More Information